RECOMMENDED RESOURCES
We often get enquiries about additional products or services that we might recommend to help in the management of a bar or restaurant. Over time, we'll grow this section to include as many recommendations as we can. If you have any suggestions for us, please let us know!
Recommended Reading
The Best of the Bar Blogger Barry Chandler's first book comprising of 100 of the most popular blog posts taken from the first year of TheBarBlogger.com. Filled with tips, ideas and suggestions for running a profitable bar, this book is easy to read and the tips easy to implement.
The Essential Cocktail: The Art of Mixing Perfect Drinks by Dale DeGroff
Degroff (The Craft of the Cocktail) likes to be referred to as the King of Cocktails, and it is hard to argue the point. During his stint as bartender at Manhattan's Rainbow Room, he shunned packaged mixes and ushered in the use of fresh ingredients for classic drinks as well as potables of his own device. In this book, he offers 100 popular whistle-wetters and 100 variations thereof—martinis, sours, highballs and punches are all well represented.
The Modern Mixologist: Contemporary Classic Cocktails by Tony Abou-Ganim Over the course of the past two decades, Tony Abou-Ganim has earned his
reputation as one of the leaders in the craft cocktail movement. Through
his work with food and hospitality legends like Mario Batali, Steve
Wynn, and Harry Denton, Abou-Ganim has earned his reputation as "the
Modern Mixologist," someone bringing the traditional art of mixology
into the 21st century - a must-have guide
to home mixology in a beautiful, coffee-table–suitable format.
Social Media Tools
Twitter Engage with your customers 140 characters at a time. Twitter is a great way to listen in real time to comments and conversations about your business, your town or your competitors. Ignore at your peril!
Facebook Officially the busiest website in the world. Never has there been more of an opportunity to build a community around your bar. Keep your customers up to date on menu changes, share pictures of events, share videos and local news stories.
Foursquare A location based app for smart phones, Foursquare allows customers to "check in" at your location and share the details with their friends, giving you viral exposure. Use to offer incentives for visiting your bar and seeing who has visited your bar during the day.
Social Media Management Getting your online presence set up correctly and managed on a day to day basis can be time consuming and tricky. Hand your social media and online marketing over to Barry Chandler's team at TheBarBlogger.com who can take care of every aspect of Facebook, Twitter, Foursquare & Email Marketing for you.
Recommended Training CDs
Training CDs for your Bar/Restaurant Training Manuals, HACCP training, Food & Beverage Service Training as well as Customer Service Training Programs are all available on these CD products.
Bar Promotions
Bar Promotion Tools Out of ideas of ways top promote your bar? Don't know how to promote your bar online? Use this Bar Promotion Toolkit with 180 different strategies, interviews with successful bar owners and tools to budget your promotions to run profitable events.
Email Marketing Tools
Constant Contact Great for small businesses, this email marketing service offers a 60 day free trial with plenty of email templates for bars and restaurants. We use it ourselves at Barkeeper and can highly recommend it.
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